HopShelf free tools
Building

BrandForge

Auto-pull a brand kit from any URL.

Expected Q2 ’26
Creative · Building
Features

What BrandForge does

URL → brand kit

One paste, one extraction. No upload of brand guidelines required.

Real palette

Colors pulled from the site's actual CSS, not guessed by AI.

Real fonts

Typography stack detected from rendered styles, with weights.

Voice + messaging

Brand voice and messaging pillars extracted from the site's copy.

Exports

Download as JSON for tooling, or Markdown for a quick brief.

API-safe

AI calls route through a HopShelf-hosted proxy. Your browser never sees the key.

BrandForge is on its way.

It'll land on the free shelf the moment it's ready.